• Marketing Innovation,

    Marketing Compliance

    and Sustainability

  • "What we have before us are some breathtaking opportunities disguised as insoluble problems."

    - John W. Gardner

    Former U.S. Secretary of Health, Education and Welfare

    and Presidential Medal of Freedom Awardee

  • Growth & Innovation Blog

    Trends, Insights, and Ideas for High-Growth Companies
    May 11, 2021 · generalists,polymath,strategy,wickedproblems
    April 26, 2021 · innovation,founders,technology
    More Posts
  • Selected Thought Leadership

    At the 18th International Meeting

    on Environmental Law

    My perspective on Hong Kong's Climate Action Plan 2030+,

    sustainable innovation, and what's needed next (starting at 22:40).

    After pressing play, click on the 'Watch this video on YouTube' link.

    On Sustainability and Innovation

    at Hong Kong Broadband Network

    Discussing sustainability as a platform for innovation and community engagement.

  • On Diversity & Inclusion at Credit Suisse

    Discussing diversity and inclusion as a springboard for branding, engagement and innovation

    With fellow panelists Dr. Keisha Siriboe, Patti Hunt, and James Green.

    On Sustainability and Innovation at Mettā

    Discussing sustainability as a platform for innovation and value-based leadership.

  • Learning & Development

    • Creating Ethical Cultures in Business,” TED Circles-F&C Consulting Group-Lyrium Venture Partners Limited, 19 August 2021
    • Post-COVID Growth Strategies for Start-ups,” Founder Institute, 13 April 2021
    • Compliance Fundamentals - How to Combat Fraud and Malfeasance while Fast-Scaling,” Founder Institute, 2 March 2021
    • Winning through Branding and Design - Aligning Branding with Competitive Strategy,” Founder Institute, 9 January 2021
    • Ask Me Anything About Start-Ups,” Founder Institute, 3 November 2020
    • Panel Speaker – “Planetary Congress on Environmental Law & the Climate Crisis,” 18th International Meeting on Environmental Law, El Salvador, 9 October 2020
    • Moderator – “An Ethical Plan for Ending the Pandemic & Restarting the Economy,” TED Circles, 17 September 2020
    • Growth Strategies for Your Next Evolution – From Start-up to Scale-up,” Founder Institute, 25 June 2019
    • Aligning Branding with Competitive Strategy,” Founder Institute, 23 April 2019
    • Advanced Networking Skills - Personal Branding,” Mayer Brown JSM, 15 May 2018
    • Panel Speaker – “Innovation through Inclusion - Building Innovation through Inclusive Community,” Credit Suisse, 21 September 2017
    • Practical Insights for Growth Hacking,” Founder Institute, 20 July 2017
    • Advanced Proposal Development – Part 2: Best Practices for High Impact Proposals and Technical RFP Questions,” Mayer Brown JSM, 7 April 2017
    • Advanced Proposal Development – Part 1: Handling Complex, Multi-Practice and Multi-Jurisdictional RFPs,” Mayer Brown JSM, 6 April 2017
    • Keynote Speaker – “The Climate Crisis & Sustainable Solutions,” Hong Kong Broadband Network, 13 December 2016
    • Keynote Speaker – “Metta Smart Cities Salon – The Climate Crisis & Sustainable Solutions,” Metta, 28 October 2016
    • Keynote Speaker – “The Climate Crisis & Sustainable Solutions,” Metta, 7 October 2016
    • Sustainability and Strategic Business Solutions,” Hong Kong University of Science and Technology, 28 September 2016
    • How to Win Client Work - Insights & Approaches for Senior Associates,” Mayer Brown JSM, 9 September 2016
    • Branding and Competitive Strategy,” Mayer Brown International, 27 October 2015
    • Delivering Excellence: Asia IP/TMT Business Planning Session,” Mayer Brown JSM, 13 February 2015
    • Understanding Your Client's Business Strategy,” Mayer Brown JSM, 10 October 2014
    • Branding & Networking for Lawyers,” Mayer Brown JSM, 24 March 2014
    • Managing Client Relationships and Driving Client Service,” Mayer Brown JSM, 7 March 2014
    • Managing Client Relationships,” Mayer Brown JSM, 13 September 2013
    • Advanced Networking Skills,” Mayer Brown JSM, 9 March 2013
    • Fundamental Networking Skills,” Mayer Brown JSM, 8 March 2013
    • Strategic Client Planning,” Fiducia Management Consultants, 18 January 2013
    • Business Planning Retreat for Vietnam Partners,” Mayer Brown JSM (Vietnam), 19 November 2012
    • Persuading and Presenting with Impact,” Mayer Brown JSM, 30 September 2012
    • Strategic Client Planning,” Mayer Brown JSM, 7 July 2012
    • Branding & Marketing Framework for 2011 Strategy Plan,” Citi N.A. Asia Pacific Compliance, 1 February 2011

  • Social

    Follow me on Clubhouse at @gescaler

  •  About Gerard

     

    Co-Founder & CMO, Lyrium Venture Partners Limited

    Partner, F&C Consulting Group

    Co-Director, Founder Institute

    Gerard Escaler is the Co-Founder and Chief Marketing Officer of Lyrium Venture Partners Limited, a management consulting and venture capital firm. He is also a Partner at F&C Consulting Group, a global forensic investigations and compliance consulting firm. He has a proven track record of increasing profitability and brand equity for blue-chip and Fortune 1000 companies with revenues above USD 1 billion, as well as fast-growth technology ventures. His remit includes exploring opportunities for future growth, developing new approaches to managing data, risk and complexity, and building capabilities around evolving market trends.

    With full P&L responsibility, Gerard has led Marketing & Operations for multinational companies across the Americas, Central & Eastern Europe, Asia Pacific (including Japan & Australia), and Africa. He is an Advisory Board Member for several tech companies, a Co-Director of the Founder Institute, and a member of the Forbes Communications Council.

     

    Gerard is deeply committed to identifying new partnerships and building capacity to cultivate sustainability and financial inclusion on a global scale. He received his training on climate change and sustainability from former US Vice President Al Gore. He currently coaches and mentors volunteers through the Climate Reality Project in advancing sustainability, diversity, equity and inclusion. Since 2008, Gerard has continued to build a portfolio of over 170 microfinance loans across 50 countries to help lift underprivileged communities out of poverty. He was also previously a member of the Evian Group at IMD, which is dedicated to building a sustainable global economy.

    Gerard received his Executive MBA from the Kellogg School of Management at Northwestern University and the Hong Kong University of Science and Technology. He also received a Postgraduate Diploma in Digital Business from Columbia Business School and MIT Sloan, where he was a Global Ivy Scholar. He holds a Chartered Marketer certification from the Chartered Institute of Marketing and is conversant in German and Spanish.

    His focus areas include:

    • Agile Marketing
    • B2B / Solutions Marketing
    • B2C / Direct-to-Consumer
    • Strategic Planning & Financial Modeling
    • Sales & Marketing Compliance
    • ROI Optimization & Marketing Attribution
    • Sustainability & Financial Inclusion
    • Change Management
    • Sales & Business Development
    • Client Relationship Management
    • Branding & Advertising
    • Digital & Integrated Marketing
    • Strategic & Crisis Communications
    • Learning & Development
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